Technology, Software & SaaS

AI-Powered GTM for the Builders of Tomorrow

Growth-stage B2B SaaS, cloud infrastructure, and technology companies operate in the most competitive markets on earth. Multiple GTM motions—inbound, outbound, PLG, partnerships—demand unified AI-powered orchestration.

Market Size: $800B+ global enterprise software market growing 12% annually

Why We Serve This Industry

Technology companies have the highest GTM spend intensity, the deepest tool adoption, and the most sophisticated revenue operations. They understand AI and demand partners who can deliver measurable ROI at scale.

Key Challenges

  • AI commoditization forcing differentiation through GTM execution excellence
  • CAC payback extending beyond 18 months as competition intensifies
  • PLG-to-Enterprise motion complexity requiring unified orchestration
  • Talent war for GTM roles intensifying with 40% turnover rates
  • Revenue predictability demands amid volatile market conditions

Sub-Verticals

  • B2B SaaS Platforms

    Horizontal and vertical SaaS platforms including CRM, ERP, HCM, CX, security, data analytics, and DevOps tools serving enterprise and mid-market buyers.

    B2B SaaS companies need a unified AI layer across their entire GTM stack. GigaRev's integrated engines eliminate the data silos and tool fragmentation that plague most SaaS go-to-market operations.

  • Cloud & Developer Platforms

    Cloud infrastructure providers, PaaS offerings, developer tools, and API-first platforms serving technical buyers and developer communities.

    Developer platforms need GTM that respects technical audiences while driving commercial outcomes. Our AI engines understand developer behavior and create authentic, valuable touchpoints.

  • Vertical SaaS

    Industry-specific software solutions for healthcare, logistics, construction, real estate, hospitality, and other vertical markets with specialized requirements.

    Vertical SaaS requires GTM that speaks the language of specific industries. Our AI engines can be trained on vertical-specific terminology, regulations, and buyer personas.

  • Cybersecurity Vendors

    Security software vendors including endpoint protection, identity management, SIEM/SOAR, cloud security, and emerging threat detection platforms.

    Cybersecurity vendors face unique GTM challenges: technical buyers, compliance requirements, and trust-based selling. Our AI engines help build credibility and accelerate complex sales cycles.

  • Martech, Adtech & Revtech

    Marketing technology, advertising technology, and revenue technology platforms including CDPs, marketing automation, attribution, ABM, and sales engagement tools.

    Martech and revtech companies sell to GTM leaders—they need GTM excellence that demonstrates their own products' value. We help martech vendors practice what they preach.